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How It Works

What it’s like to work with us

The Way We Price Things. 

Understand how we price and manage your marketing
once you hire us.

No Long-term Contract

Our contracts are month-to-month.  You can cancel anytime.  Each month you will pay for:

1. Your Monthly Management

2. Website Hosting (if applicable)

3. Project Credits that are used towards campaign elements/collateral

Flat Rate Fee for Admin & Management

When you hire us, you’ll be assigned a Brand Ambassador – your account representative who strategizes a plan and manages your projects.  You’ll also receive Marketing Administrative Assistance with our team, Marketing Reports, and Monthly Consultation Meetings. You also earn credits each month by being a loyal client!

Purchase Credits for Projects

In conjunction with our marketing management, we offer credit packages that you use for us to work on creative projects. From social media posts to website design to full video productions. Along with our Monthly Management agreement, you can purchase credits at any time in the quantities of 50, 150, or 250.

Our First Step. 

Before projects & Marketing begins, we must prepare!
The First Four Weeks

The moment you sign on, we take the first four weeks to get you on-boarded into our system.  This includes:

  • Launching your client portal
  • Setting up your billing & meeting calendar
  • Performing a final Brand Audit

We then begin the process of our Brand Discovery Session.

Brand Discovery Session

Before we put together any form of strategy, we need to make sure that your brand is optimized for growth.  Within three weekly meetings we’ll construct…

  • Your sales strategy
  • Brand messaging
  • Competition research
  • Initial marketing strategy
  • Brand script

All of this will be included within your Branding Guide.

Meet Your

Brand Ambassador. 

Included within your Admin & Management cost is your Brand Ambassador.  This person not only serves as your account representative, but they will be your go-to consultant, analyst, and project manager that works with our internal creative team to achieve your marketing goals & outcomes.  

What Is

Included

Z

Strategy & Planning

Putting together daily, weekly, and monthly strategies as well as planning deadlines & outcomes.

Z

Project Management

Manages the execution of items produced by our creative team of designers, writers, developers, photographers, & videographers.

Z

Weekly Scheduled Calls

Every week your Brand Ambassador will discuss any items in the pipeline, strategy, and ideas as well as consult best practices.

Z

Social Media Management

Engaging with your audience, managing any posting and scheduling, and strategizing for optimal results.

Z

Email Marketing

Scheduling messages, creating retargeting emails, building automations, and connecting Call-To-Action’s.

Z

Website Maintenance

Any editing such as text or images, changing connections of forms, and basic problem-solving.**

Z

Analysis & Reporting

Collecting data, A/B testing, and providing detailed reports on performance achievements and opportunities.

Meet Your

Brand Ambassador. 

When you hire Paper Jacket, we assign you a Brand Ambassador. This is your main account rep that guides you throughout the process and proactive  (and reactive) in planning out projects in accordance to the strategy that our team puts together. Here’s everything that our team can manage for you outside of creative projects…

What Is

Included

Z

Strategy & Planning

Putting together daily, weekly, and monthly strategies as well as planning deadlines & outcomes.

Z

Project Management

Manages the execution of items produced by our creative team of designers, writers, developers, photographers, & videographers.

Z

CONSISTENT STRATEGY MEETINGS

Your Brand Ambassador will meet with you and discuss any items in the pipeline, strategy, and ideas as well as consult best practices.

Z

Social Media Management

Scheduling posts for optimal engagement, making sure your social board is lively and never boring.

Z

Email Marketing

Scheduling messages, creating retargeting emails, building automations, and connecting Call-To-Action’s.

Z

Website Maintenance

Any editing such as text or images, changing connections of forms, and basic problem-solving.**

Z

Analysis & Reporting

Collecting data, A/B testing, and providing detailed reports on performance achievements and opportunities.

Monthly Marketing 

Project Plans. 

Every month your Brand Ambassador provides a Monthly Project Plan that outlines specific projects to be completed by our internal creative team.  You will simply approve/deny these projects as you meet with your Brand Ambassador in one of your weekly meetings.

Your Brand Ambassador will then use your monthly credits to order these services from our internal creative team.

Our list of projects in these Monthly Project Plans can include:

  • Graphic Design
  • Video Production & Editing
  • Website Design/Development
  • Copywriting
  • Podcast Production
  • Social media Content
  • Photography
  • Creative Consultation
  • Live Video Productions
  • Motion Graphics